Toronto: The BlackBerry tablet PlayBook will hit markets in India and 15 other
countries within the next month, Research In Motion (RIM) said
Friday.
The Waterloo-based Canadian company announced it plans to roll out
the Playbook "in an additional 16 markets around the world over
the next 30 days.''
Launched in the US and Canada last April, the tablet will reach
India, Britain, France, Australia, the UAE and 10 other countries
in the next 30 days, RIM said.
Hong Kong, Saudi Arabia, Singapore, Italy, Spain, Germany,
Holland, Mexico, Indonesia, Venezuela and Columbia will be the
other countries to get the RIM tablet.
The RIM announcement said, "The BlackBerry PlayBook is the world's
first professional-grade tablet, delivering industry leading
performance, uncompromised web browsing, true multitasking, HD
multimedia, advanced security features, out-of-
the-box enterprise support and a robust development environment.''
Unlike the rival iPad which sold like hot cakes on its launch in
April 2010, the BlackBerry tablet sold just 50,000 copies in the
first week of its launch April 19. Sales at the end of its first
month on the market were put at 250,000 units.
According to analysts, RIM is expected to sell half a million
tablets by the end of its current quarter.
India has over a million BlackBerry users and RIM will target them
as the Wi-Fi tablet can link with the BlackBerry smart phone
through BlackBerry Bridge without the need to subscribe to a
wireless carrier.
Though Indian prices are not known at this stage, the seven-inch,
Wi-Fi-only PlayBook comes in three models in the range of $499 to
$699, featuring 16, 32 and 64 gigabytes of storage capacity.
RIM has said that it will launch 3G and 4G versions that run on
wireless networks later this year. The new versions will also
offer Android as well as native email.
Meanwhile, there was no respite for the troubled Canadian wireless
giant as its stock further slipped 2.26 percent to close at $35.82
on the Toronto Stock Exchange Friday.
The stock is not even one-fourth of its value of $150 seen just
before the onset of the global meltdown, fuelling rumours that RIM
could be snapped up by Microsoft or Apple.
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